These dogs are changing lives.
For the Sponsor Spencer campaign, we created a short introduction film for AAP vzw, a nonprofit organisation providing animal-assisted therapy with trained therapy dogs. Their visits support elderly people in care homes, schools, and children with disabilities, improving both mental health and physical wellbeing through meaningful human-animal interaction. Animal-assisted therapy may look simple from the outside. A dog enters a room. Someone smiles. But behind those moments are measurable benefits: reduced stress and anxiety, increased social interaction, improved motor skills, and emotional connection for individuals who often experience isolation in their daily lives.
This nonprofit campaign video was designed to:
• Introduce the Sponsor Spencer sponsorship campaign
• Highlight the real impact of therapy dogs in elderly care and education
• Create emotional engagement to attract donors and sponsors
• Translate social care into powerful visual storytelling
The goal was not to dramatise, but to document authentic moments. To show how therapy dogs contribute to wellbeing, inclusion, and human connection — one visit at a time.